Posted in all, Uncategorized, Weekly Assignments

LA-Packaging (Best Friend Treats)

I am sorry for the late post! This was actually due for last sunday but I was really sick and was not able to finish it till then. Anyway, better late than never 🙂 

 

Using the logo you created in Week 1 and the brochure you designed in Week 2, think about your brand and design packaging for your product. Remember that you can decide about the detail of your product. Is it dog biscuits, meat products in a tin, dry pellets or a new and exciting product?

Do your design according to the following steps:

  1. Exploration
    Use sketching techniques to draw thumbnails and hand in your thumbnails as scanned PDFs.’

thumbnail sketches 1thumbnail sketches 2

  1. Brand integration
    Choose one of your thumbnails and refine your design. Place it next to your brochure and logo and see how you can merge your design with the brand identity. Also, what fundamentals of the brand can you draw from and use in your design?
    Hand in a picture of your thumbnails, mock-ups, logo and brochure together.

detailed illustrationplanning

  1. Design
    Now design your packaging properly, using any design application of your choice (or a combination of e.g. Photoshop, InDesign and Illustrator). Export the flat design as a PDF.

Click here to view the final design.

  1. Presentation
    Make a life-size mock-up of your final design and take photographs of it. Remember that you can take more than one photo to show the different angles and sides of the packaging. Here your presentation skills are vital. How do you present the final mock-up in a photo to reflect the true essence of your design?

YELLOWALLE PRODUKTENEBAKDOGGY

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s